Deleting personal information online is costly and time-consuming for web companies. Those difficulties are now set to be magnified in Europe for Google, Microsoft and others.
The European Union's (EU) top court this week ruled that citizens have a "right to be forgotten" online, meaning people may ask search engine owners to remove personal information and request that a court or data-protection authority step in if a company doesn't comply. The EU decision does not spell out what types of information must be removed and does not provide exemptions for data that is true or from a reputable source.
All of that is set to create new headaches for web companies, which have businesses based on handling tremendous amounts of data that often aren't touched by humans. The ruling opens the way for European users to flood the firms with web takedown requests, adding costs and time to what they already do in content removal. Many of the companies have already dealt with compliance for different data laws in various countries, subjecting requests to shed content to thorough legal analyses before making the information unavailable...... Read more
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